Blog
Growth notes for mobile teams
Practical writing on AI-powered paywalls, mobile monetization, and subscription growth.

In-App Flow Builder: Dynamic UX & Onboarding 2026
Discover what an in-app flow builder is, evaluate solutions, and learn best practices for dynamic UX, paywalls & onboarding without app releases in 2026.
Server-driven app UI: architecture, compatibility and rollout
Compare remote configuration, templates and server-driven layouts. Plan client compatibility, renderer trials, failure handling and a verified rollout.

What Is an In-App Experience Platform? a Guide for 2026
Learn what an in-app experience platform is and how it helps mobile teams build, test, and ship user journeys without app releases. A complete 2026 guide.

7 Best Sources for Apps With Free Trials in 2025: A Developer's Deep Dive
Unlock growth in 2025. We analyze 7 top platforms for apps with free trials, breaking down their gating, onboarding, and retention hooks for developers.
Mobile app optimization: find and fix the right bottleneck
Diagnose mobile app performance, onboarding and conversion problems with a practical worksheet, platform profiling guidance and clear verification steps.
Privacy policy for apps: a data audit and disclosure checklist
Map app and SDK data, review store disclosures, test privacy controls, and keep your app privacy policy aligned with each release.
App Pricing and Packaging: A Feature-to-Entitlement Worksheet
Map app subscription packages to features, usage limits and verified access. Use a fictional worksheet to test purchases, restores and plan changes.

A Developer Guide to Allow In App Purchases in iOS Apps
Learn how to allow in app purchases in your iOS app. This developer guide covers App Store Connect, StoreKit, testing, and dynamic paywalls.

Your Guide to the Total Revenue Graph
Master the total revenue graph. Learn to build, analyze, and use this vital tool to unlock actionable insights and drive app growth.

Launch a Winning Free Trial of Products for Apps
A complete guide to designing and launching a free trial of products for mobile apps. Learn how to increase conversions and grow your subscriber base.
Monthly Recurring Revenue: Formula and App Subscription Worksheet
Calculate MRR across monthly and annual subscriptions, reconcile growth movements, and separate recurring value from cash with a worked app example.

Mastering the iOS Product Free Trial
A complete guide to designing and implementing an iOS product free trial. Learn to use StoreKit 2 and RevenueCat to boost app conversions and revenue.
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