---
title: "Features"
description: "Improve activation, conversion, and retention with Nuxie."
sidebar:
  label: "Overview"
search:
  tags: ["Features"]
  keywords: ["app growth", "improve activation", "increase conversion", "retain users"]
  boost: 2
---

Nuxie helps you improve how people get started, subscribe, and keep using your app. It brings investigation, design, delivery, and measurement into the same workflow, so you can turn a problem you've noticed into a change you can test.

For example, ask Nuxie why new users leave your running app's onboarding. Use the findings to create a shorter introduction, then compare it with the current version in an Experiment. Measure how many users start their first workout afterward to find out whether the shorter introduction helps them get started.

These changes reach users through Experiences: onboarding, paywalls, surveys, and other moments within your app. Once the SDK is integrated, you can publish and update Experiences without waiting for another app release. You choose who receives them and review the results with Nuxie before deciding what to change next.

## Working with Nuxie

Start a Task with a question or something you want to make. Nuxie keeps the conversation and results together as you give feedback and refine the work. Reports bring findings to your attention, and Automations let you repeat useful work on a schedule or in response to an event.

**[Starting a Task](/docs/guides/working-with-nuxie)**

Ask Nuxie to investigate, create, or change something for your app.

**[Giving context and feedback](/docs/guides/context-and-feedback)**

Help Nuxie understand your app and refine the work.

**[Reviewing and approving work](/docs/guides/tasks-and-approvals)**

Review a prepared change and decide whether it should proceed.

**[Reports and recommendations](/docs/guides/reports)**

Understand what Nuxie noticed and start work from the findings.

**[Automations](/docs/guides/automations)**

Run work on a schedule or when a connected event occurs.

## Creating Experiences

Create an Experience with Nuxie, then edit its screens, content, and interactions in a Project. You can match your app's design, use customer data to personalize the content, and try each path in Preview before publishing.

**[Creating a Project](/docs/guides/experiences)**

Create the screens and behavior behind an Experience.

**[Screens and components](/docs/guides/screens-and-components)**

Build the content and layout users see.

**[Styling and themes](/docs/guides/styling-and-themes)**

Match your Experience to the rest of your app.

**[Images and assets](/docs/guides/images-and-assets)**

Add visual content to your Experience.

**[Copy from Figma](/docs/guides/copy-from-figma)**

Bring Figma designs onto your canvas as editable frames.

**[Copy to Figma](/docs/guides/copy-to-figma)**

Continue editing an Experience design in Figma.

**[Data and bindings](/docs/guides/data-and-bindings)**

Connect screen content and inputs to Experience data.

**[Interactions and flows](/docs/guides/screens-and-interactions)**

Define what happens as a user moves through an Experience.

**[Preview](/docs/guides/preview)**

Try your screens and interactions before publishing.

## Publishing

Publishing makes a version of your Experience available to the app. You can schedule when it becomes available, pause delivery, and publish updates while continuing to work on the draft.

**[Publishing an Experience](/docs/guides/publishing)**

Make a version available to your integrated app.

**[Versions and updates](/docs/guides/versions-and-updates)**

Update an Experience without shipping another app release.

**[Testing in your app](/docs/guides/testing-in-your-app)**

Verify delivery and behavior on an installed app.

## Targeting

Show an Experience when it's relevant to the customer: after sign-up, when they open a premium feature, or when they enter a Segment. Customer properties and delivery rules let you choose the audience and how often someone can return.

**[Events and triggers](/docs/guides/delivery)**

Start an Experience from an app event or Segment entry.

**[Customer properties](/docs/guides/customer-properties)**

Describe users with data your app supplies.

**[Segments](/docs/guides/segments)**

Create reusable audiences from customer data.

**[Eligibility and re-entry](/docs/guides/eligibility-and-reentry)**

Control who can start an Experience and when they can return.

## Experiments

Use Experiments to find out whether a change improves an outcome you care about. Compare offers, screens, or paths within an Experience, then use the results to decide which version new users should receive.

**[Creating an experiment](/docs/guides/experiments)**

Compare alternative paths through an Experience.

**[Variants and allocation](/docs/guides/experiment-variants)**

Define the alternatives and how users are assigned.

**[Goals and results](/docs/guides/experiment-results)**

Measure the outcome each variant is intended to improve.

## Monetization

Connect what you sell to what customers can use. Products can unlock premium Features, provide usage allowances, or grant credits. Nuxie keeps that access connected to purchases and subscription changes, while your app checks the Feature it needs.

**[Products and prices](/docs/monetization/products-and-prices)**

Connect the offer shown in your paywall to the item sold by the store.

**[Purchases and subscriptions](/docs/monetization/purchases-and-subscriptions)**

Keep customer access aligned with verified purchases and subscription changes.

**[Feature entitlements](/docs/monetization/features-and-entitlements)**

Connect what a customer buys to what they can use in your app.

**[Metered usage](/docs/monetization/metered-usage)**

Grant a balance and track how much a customer uses.

**[Credits](/docs/monetization/credits)**

Charge different actions against a shared credit balance.

## Understanding your users

See what happens after an Experience reaches your users. Follow an individual customer's activity and answers, or look at delivery, conversion, and revenue across an Experience. These views help you investigate problems and understand the effect of your changes.

**[Customer profiles](/docs/guides/customers)**

View a user's properties, Segments, and Journey history.

**[Activity and Journey history](/docs/guides/activity-and-journeys)**

Trace a user’s path from an app event to an outcome.

**[Collected responses](/docs/guides/collected-responses)**

Understand the answers users submit during an Experience.

**[Analytics and revenue](/docs/guides/measurement)**

Separate delivery, completion, and commercial outcomes.

## Connected tools

Bring your existing analytics, stores, and other services into the work. Connect an account once, then ask Nuxie to use its data in an investigation or respond to its events through an Automation.

**[Connecting accounts](/docs/guides/connectors)**

Connect the services you want Nuxie to work with.

**[Using connected data](/docs/guides/connected-data)**

Give Tasks context from the services your app already uses.

**[Connection permissions](/docs/guides/connection-permissions)**

Understand what a connected account allows Nuxie to do.